CrazyEgg is an easy to use tool for visualizing web analytics. It’s a great took and if you are not using it yet, you should be. By creating graphical overlays it enables you to better track and understand the data such as the location of clicks on the page.
One feature product users often overlook however is CrazyEgg’s ability to track clicks on non-active elements (i.e. those that are not click-able links).
During usability testing we often see users attempting to click on static site content which they believe to be active. This is great data to collect and analyze to improve design.
By using CrazyEgg’s “track other clicks” feature you can identify these inactive elements that users think are links — and therefore, should be, or need to be redesigned — and improve the overall usability of your website.
